Enchantment: The Art of Changing Hearts, Minds, and Actions. New book from our guru @GuyKawasiki #smm

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Our inhouse guru, @GuyKawasaki, who we only have met some shor hours at the BizSpark European Summit in Paris in May, are coming out with a new book.

Guy has learned us how to launch twitter campaigns. We are now trying to follow his advices in Facebook. But we have very much to learn, and we will certainly run to buy the book.

You should too, if you plan to do something in social media

A post from .com by has the whole story. Here is a part:

There are books and there are gems. Despite being an avid book reader, I don’t do book reviews very often. However, when I received an offer to review Guy Kawasaki’s new book, ‘Enchantment’, there’s no way I could have turned it down. For those who’ve never heard of him, Guy Kawasaki, he’s the former chief evangelist of Apple and widely regarded as the master brain behind the company’s game changing products. Guy is presently the co-founder of Alltop.com and a founding partner at Garage Technology Ventures.  A “guy” with multiple hats, he has previous written 9 books on a diverse range of subjects.
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All in all, Enchantment makes for mighty impressive reading.  The book goes on sale tomorrow, March 8th. Pre-order your copy before midnight today and those of you with U.S. addresses will get a copy of Kawasaki’s previous book, Reality Check, for free. Make sure to check out the Enchantment Facebook page as well. 
 

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