Angry Birds maker predicts the death of console gaming
Apple has killed the CD, the Walkman and the radio. It's on the way to eliminate video, DVD and TV series. Rovio now predicts that it kills console gaming.
To put the story below in context: Sony reported yesterday on Bloomberg that there are 183M playing console games in a $24B market, where the average player is 35 years old and plays 13 hours pr. week.
A post from VentureBeat by Anthony Ha has the whole story. Here is a part:
To put the story below in context: Sony reported yesterday on Bloomberg that there are 183M playing console games in a $24B market, where the average player is 35 years old and plays 13 hours pr. week.
A post from VentureBeat by Anthony Ha has the whole story. Here is a part:
Peter Vesterbacka, whose company Rovio makes the immensely popular Angry Birds game, has a big vision for the future of mobile gaming.
Vesterbacka leads business development for Rovio, and he already outlined some of his vision earlier this week when Rovio announced $42 million in new funding led by Accel Partners. But he was even more expansive today, at a panel I moderated at the South by Southwest Interactive conference in Austin.
Innovation in gaming has clearly moved into mobile and social, Vesterbacka said, largely because those companies are more “nimble” — it’s easy to develop and release new content quickly. In fact, he said as mobile gaming (including games on tablet devices like the iPad) continues to grow, console games are “dying”. Vesterbacka scoffed at the traditional model where companies charge $40 to $50 for a game that’s difficult to upgrade. (Nokia’s Tero Ojanpera, who was also on the panel, countered that there’s still a place for consoles, because gamers aren’t going to plug tablet devices into their televisions.)
Of course, those $40 and $50 games are more likely to bring substantial revenue than Angry Birds (which is available in a free version and one that costs 99 cents), and that seems more sustainable for companies spending a lot of money building high-quality games using cutting-edge technology.