Hadoop: What it is, how it works, and what it can do

A post from O'Reilly Radar - Insight, analysis, and research about emerging by James Turner has the whole story. Here is a part:

Hadoop gets a lot of buzz these days in database and content management circles, but many people in the industry still don't really know what it is and or how it can be best applied.
Cloudera CEO and Strata speaker Mike Olson, whose company offers an enterprise distribution of Hadoop and contributes to the project, discusses Hadoop's background and its applications in the following interview.

Where did Hadoop come from?


Mike OlsonMike Olson: The underlying technology was invented by Google back in their earlier days so they could usefully index all the rich textural and structural information they were collecting, and then present meaningful and actionable results to users. There was nothing on the market that would let them do that, so they built their own platform. Google's innovations were incorporated intoNutch, an open source project, and Hadoop was later spun-off from that. Yahoo has played a key role developing Hadoop for enterprise applications.


What problems can Hadoop solve?


Mike Olson: The Hadoop platform was designed to solve problems where you have a lot of data — perhaps a mixture of complex and structured data — and it doesn't fit nicely into tables. It's for situations where you want to run analytics that are deep and computationally extensive, like clustering and targeting. That's exactly what Google was doing when it was indexing the web and examining user behavior to improve performance algorithms.
Hadoop applies to a bunch of markets. In finance, if you want to do accurate portfolio evaluation and risk analysis, you can build sophisticated models that are hard to jam into a database engine. But Hadoop can handle it. In online retail, if you want to deliver better search answers to your customers so they're more likely to buy the thing you show them, that sort of problem is well addressed by the platform Google built. Those are just a few examples.

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How is Hadoop architected?


Mike Olson: Hadoop is designed to run on a large number of machines that don't share any memory or disks. That means you can buy a whole bunch of commodity servers, slap them in a rack, and run the Hadoop software on each one. When you want to load all of your organization's data into Hadoop, what the software does is bust that data into pieces that it then spreads across your different servers. There's no one place where you go to talk to all of your data; Hadoop keeps track of where the data resides. And because there are multiple copy stores, data stored on a server that goes offline or dies can be automatically replicated from a known good copy.
In a centralized database system, you've got one big disk connected to four or eight or 16 big processors. But that is as much horsepower as you can bring to bear. In a Hadoop cluster, every one of those servers has two or four or eight CPUs. You can run your indexing job by sending your code to each of the dozens of servers in your cluster, and each server operates on its own little piece of the data. Results are then delivered back to you in a unified whole. That's MapReduce: you map the operation out to all of those servers and then you reduce the results back into a single result set.
Architecturally, the reason you're able to deal with lots of data is because Hadoop spreads it out. And the reason you're able to ask complicated computational questions is because you've got all of these processors, working in parallel, harnessed together.

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